“There’s forces that are going on that I don’t think a lot of motherf-ckers that make music today are aware of. It’s deep. I’ve felt it. I’ve felt other forces puling at me.This is a very powerful medium that we are involved in. I learned at an early age that what we were doing in the choir was just as important as the preacher. It was a ministry in itself. We could stir the pot, you know? The stage is our pulpit, and you can use all of the energy and that music and the lights and the colors and the sound. But you know, you’ve got to be careful.
“Most people think the ‘Untitled’ video was about sex, but my direction was completely opposite of that. It was about his grandmother’s cooking. Think of your grandmother’s greens, how it smelled in the kitchen. What did the yams and the fried chicken taste like? That’s what I want you to express.” The video may have looked like foreplay, but it was actually about family, Hunter insists-about intimacy.